„Although Samsonite has its own in-house design department, we believe it’s also important to work with outside designers. It’s a great way to broaden our vision and benefit from some out-of-the-box thinking. With MAXIMALdesign we’ve always had success with this approach. In one case, they came up with a completely new line and design for our X’Lite brand, which we didn’t think was possible. The result brought on exciting new twist to our industry, as well as considerable exposure for the X-Lite line in publications around the world.”

Bart Proot - Design Director Innovations Samsonite

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